Monthly Archives: November 2011

YouTube Launches New and Improved YouTube Analytics

It looks like the marketer’s cry for more data has reached YouTube’s ears, and not too long after Facebook beefed up its analytics with new features for Facebook Insights. via YouTube Launches New and Improved YouTube Analytics. Advertisements

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Visualized content is popping up all over the web lately, and it’s no surprise. Visual content is pleasing to the eye, stimulating, entertaining, and much more interesting than plain old text. Haven’t you noticed how much more frequently infographics seem … Continue reading

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5 Disastrous Misconceptions About Marketing Automation

There’s a lot of buzz around whether marketing automation software is worth the investment of time and money, or whether it’s a waste. Here’s the thing: marketing automation can be a really great complement to your inbound marketing strategy IF … Continue reading

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10 Dos and Don’ts of A/B Testing

When was the last time you tested some part of your marketing? If it takes a bit of thought, you’re probably not doing it enough. The problem with that is, even just a minor test can go a long way, … Continue reading

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25 Jaw-Dropping Marketing Automation Stats [Data]

Marketing automation is a hot topic among marketers these days, and even though we believe in the power (for both good and evil) of marketing automation, there are still some people that are a little squeamish about the concept. So … Continue reading

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Companies Relying on Online Lead Generation Are 2X More Profitable [Data]

Most marketers these days recognize that inbound marketing is a critical component of lead generation. But did you also know it’s also a proven strategy for a company’s profitability? A recent study released by the Hinge Research Institute revealed a … Continue reading

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Evernote creates elegant web reading with browser extension — Tech News and Analysis

Tired of wading through all manner of ads and clutter on a website when reading an online article? Well, Evernote, the note-taking and productivity start-up, has come up with its own solution. It’s introducing a browser extension called Clearly that offers … Continue reading

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