Companies Relying on Online Lead Generation Are 2X More Profitable [Data]

Most marketers these days recognize that inbound marketing is a critical component of lead generation. But did you also know it’s also a proven strategy for a company’s profitability?

A recent study released by the Hinge Research Institute revealed a remarkable correlation between profitability and online lead generation among professional services firms. The study concluded:

“Firms generating 60% or more of their leads online are 2X more profitable than those generating less than 20% of their leads online.”

via Companies Relying on Online Lead Generation Are 2X More Profitable [Data].

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About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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