What Spending $252,000 On Conversion Rate Optimization Taught Me

Over the last year and a half I spent a total of $252,000 on conversion rate optimization. That money was used to hire 3 firms: Conversion Rate Experts, Digital Telepathy, and Conversion XL.All 3 firms produced a positive return on investment, but if I knew what I know now, I would have made a lot more money. Although conversion rate optimization CRO in it’s simplest form is finding out why your website visitors aren’t converting into customers… and then fixing it, there is a lot more to it.Here’s what I learned by spending $252,000:

via What Spending $252,000 On Conversion Rate Optimization Taught Me.

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About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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