7 Critical Success Factors for Ecommerce This Holiday

While for most ecommerce sites, the holiday shopping season is the “most wonderful time of the year,” there’s no other time of the year when consumers are more bombarded with email and ads promising door-crashing and site-crashing low prices and free shipping offers, both in-store and online. With competition fiercer than fierce, what makes or breaks your holiday selling success?

via 7 Critical Success Factors for Ecommerce This Holiday.

[BW:  My favorite?  Stop A/B Testing because your site visitors are thinking differently this time of year and the results won’t hold when the holidays end.]

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About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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