Karan Thakkar (@geekykaran) is not a marketer. He is a coder.
That gives him a unique perspective on marketing, especially since his first foray into marketing rightly earned him the title of amateur “growth hacker.”
Growth hacking is a way to grow a business/website/social profile as fast as possible with the least effort possible. It usually involves coding.
Karan considers himself a growth hacker because he used simple tactics and a few programming scripts to grow his Twitter following from 300 to 5,000 in three weeks as documented on Medium.com.
When I read the article on Medium, I immediately wanted to interview him to see if I could get any additional behind-the-scenes information on his Twitter growth strategies. Across a series of questions I sent him via email, he gave me a few gems on the specific tactics he used, and how he was able to hack the Twitter growth process.