7 Ways to Improve Your Webinars (and Conversion Rate)

Webinars…they are known for their insane conversion rates.You might have even heard about them from me. I’ve shared before how Kissmetrics used webinars (when I was still working there) to generate approximately $1,638,000 in revenue from just 77 webinars.And those results are good but not that unusual.A survey of marketers who regularly conduct webinars found that between 20% and 40% of attendees turned into qualified leads.Overall, webinars are currently producing the second best ROI (return on investment) of any content for marketers.It seems that marketers and business owners have finally started realizing how powerful webinars are. A fairly recent survey found that just over 60% of content marketers are incorporating webinars into their marketing strategies (at least occasionally).That’s all great stuff, but…How come your webinars aren’t producing those results?While a lot of people are having success with webinars, know that these results take time to achieve.

Source: 7 Ways to Improve Your Webinars (and Conversion Rate)


About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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