Should You Start Writing 3,000 Word Blog Articles?

Have you noticed a blogging trend recently?A lot of the blogs that I follow have been producing really long posts — several thousand words, in fact.It might lead you to ask the question, do I need to start writing really long blog posts, too?The real question is this: How do you harness the power of content marketing?Content marketing is the obvious winner in the online marketing world. I recently rounded up some mind-blowing content marketing stats on my blog.Check out these numbers:Year-over-year growth in unique site traffic is 7.8x higher for content marketing leaders compared to followers (19.7% vs. 2.5%).Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. (Source: DemandMetric)Conversion rates are nearly 6x higher for content marketing adopters than non-adopters (2.9% vs. 0.5%). (Source: Aberdeen)Content wins. That’s all there is to it.

Source: Should You Start Writing 3,000 Word Blog Articles?


About Bob Warfield

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