This Next-Gen Bicycle Helmet Raised $800K on Kickstarter With Facebook

Eu-wen Ding is the founder of Lumos Helmet, the next generation bicycle helmet with integrated brake and turn signal lights for safer cycling.On this episode of Shopify Masters, find out how he used Facebook ads to promote a Kickstarter campaign that raised $800,000.We’ll discuss:What “rapid prototyping” is and how to use it to design your products.How to make sure you’re ONLY focused on solving your customer’s main problem.When do you know when your prototype is ready to bring to the market.

Source: This Next-Gen Bicycle Helmet Raised $800K on Kickstarter With Facebook

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About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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