What we learned about “Long Tail” by analyzing 1.4 Billion keywords

I’m sure you’ve heard it many times that short keywords tend to get tons of searches per month, while the long ones are never popular. But I don’t recall any substantial research that didn’t qualify their findings with vague words like “tend” or “rarely.”So I pinged our data scientist on Slack and asked:- Do you think we could run a few queries on our ENTIRE keywords database (*that is 1.4 billion keywords for the United States), and not just a sample of a few million like we usually do?And he said, “Yes!”So today I’m happy to share a bunch of cool insights that we’ve got from studying 1.4 billion keywords.

Source: What we learned about “Long Tail” by analyzing 1.4 Billion keywords

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About Bob Warfield

Here's my bio: http://www.smoothspan.com/management.html
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